To learn more about any of the below advertising opportunities, contact Janice Putnam at 860-536-8822 or

2016 Connecticut Visitors Guide & FSI Informational Meetings

  • September 21, 2015

The Connecticut Official Visitor Guide is going to be changing in 2016. To fully understand these major changes, we recommend attending one of these three meetings.

Please join Lori Stockman, our partner from Madden Media, along with the Eastern Regional Tourism District/Mystic Country team for an informational session about the changes for 2016 related to the Connecticut Official Visitors Guide and other co-op print and online Advertising Opportunities for 2016. Click here for more information and special co-op rates only offered by Mystic Country.

Tuesday, September 22, 9-10am
Inn at Mystic – Haley Mansion, 3 Williams Ave (Rts. 1 and 27), Mystic, CT 860-536-9604. Continental Breakfast

Tuesday, September 22, 3:30-4:30pm
Holiday Inn Norwich, 10 Laura Blvd, Norwich, CT 860-889-5200. Light Refreshments

Thursday, September 24, 10-11am
Inn at Woodstock Hill, 94 Plaine Hill Rd., Woodstock, CT 860-928-0528. Continental Breakfast Note: Northeast Committee will meet at the Inn from 9-10am, prior to Madden Media Session. All are welcome to attend.

Sessions are free to attend. Please pre-register at

How to Post Your Special Deals For Free on

  • May 21, 2015

Take advantage of reaching the over 2 million visitors to and become a partner today. It’s easy –  and your event could be featured as a “Weekly Highlight” on CTVisit.Com. The Connecticut Commission on Culture & Tourism provides a free service to accommodations, attractions and special events where they are able to post their Special Deals or Packages on-line. provides simple forms that can be filled out on-line for both registration and submitting your special’s at

You can now post the following types of information on-line to highlight your property:

  • Special reduced rates (e.g. 2 for 1, 15% off, 2nd day admission free)
  • Discounts
  • Overnight Packages including lodging and area attractions

NOTE:  Special Events are posted through calendar editor Jean Hebert (860) 256-2739,

To take advantage of this exciting feature log onto  Once you arrive at this web-site for the first time you will be asked to register as a partner.  We will ask you to provide the following information to register:

  • Your Name (first and last name)
  • The company/property that you represent
  • Your e-mail address
  • The address of your property, including city, state, and zip code information
  • Your contact phone number
  • A user name and password which you are able to define

Once you have submitted your registration information, it will be placed in a company/partner pending section of the site.  Your information will then be reviewed by a member of the Connecticut Commission on Culture & Tourism staff, and you will be contacted to verify.  Once you have been approved as a partner, you will receive an e-mail notification of your approval through the e-mail address you provided during registration.

Upon approval of your registration, you will be able to post your specials, deals, and packages to  To add your special/package information:

  • Visit in your user name and password that you selected when you registered.  If you forgot your password, type in your user name, click on “Did you forget your password” and an e-mail will be forwarded to you with your password information
  • Click on the submit button

This will direct you to the web page where you can supply your special/package information.  Once at this web page click on “Add Specials” located on the left hand side of the orange file menu bar, and you will be directed to a web page form where we will ask you to supply the following information for your special/package that will be posted to

  • Select your “Travel Entry” (a.k.a. your property name).
  • Type in a “Short Description” of your special/package.  This will be what a visitor to will initially view about your special/package so please keep it short and descriptive.
  • Type in your detailed “Description” of what your package has to offer.
  • Type in the contact information that site users can use to gain additional information regarding your special/package.
  • Provide the beginning date and ending date of when your special/package will be valid.  This is important information because it will be used by to determine the […]

Save the date & prepare your materials! Mystic Country Brochure Swaps

  • March 19, 2015

Eastern Regional Tourism District/Mystic Country is celebrating National Tourism Week (May 2-10, 2015) by hosting two Brochure Swaps.

In the Northeast: Wednesday, May 6
Grill 37, 37 Putnam Rd., Pomfret, 860-315-5640

In the Southeast: Thursday, May 7
Mystic Marriott Hotel and Spa, 625 North Rd (Rt. 117), Groton,
Click Here for details….

The format will be the same for both Swaps:
9:00-9:30am: Coffee and networking
9:30am: A brief informational program followed by one-on-one, hands on social media sessions.

You will need to bring a minimum of 500 brochures for each of the Swaps. The ERTD will deliver the remaining brochures from each Swap to the CT Welcome Centers free of charge.

Brochure drop off points – no later than Monday, April 27th –
• WINY Radio, 45 Pomfret St., Putnam, 860-928-2350
• Eastern Regional Tourism District/Mystic Country , 27 Greenmanville Ave, Mystic, 860-536-8822
• Windham Region Chamber of Commerce, 1010 Main St., Willimantic,

Save on advertising in the 2015 Spring/Summer CT Getaway Guide

  • February 19, 2015

Mystic Country has reserved space in the 2015 Spring/Summer CT Getaway Guide. This publication will be inserted into Sunday newspapers on May 17, 2015, with a total circulation of 959,000. Added multimedia components will include online and E-blast campaigns. Thousands of leads will be generated from this Guide, and each lead delivered to the ERTD will receive a Mystic Country Visitors Guide as fulfillment.

If you would like to participate with Mystic Country, an additional 10% discount off of the non-profit rates are available. For more information, click here. To reserve your Co-op Ad, contact Janice Putnam at 860-536-8822 or by Thursday, March 5, 2015.

Co-op rates are:
Full page: $4,972.50
Half Page (H):$2,735
Quarter Page:$1,740.60
Eighth Page:$1,242.90

NOTE: This insert is pre-formed by the publisher. Ads include copy and an image, no production is required. Mystic Country will assist with your ad space. Deadline is March 5 for space reservations. Copy and image are due by March 12.

Sign up early for 15% discount in the Mystic Country Visitors Guide

  • November 12, 2014

Reserve your advertising space now in Mystic Country, the official 2015 regional visitors guide serving all of eastern Connecticut.

With over 120 full color pages, the Mystic Country Visitors Guide has been the region’s leading tourism publication dedicated to promoting the charm and attractions of eastern Connecticut for over 19 years.

With 250,000 copies distributed year-round, and available online, your one annual advertisement in Mystic Country will demonstrate that your business is a prime destination well worth visiting.

Advertising rates start as low as $350 and make it a smart and affordable marketing strategy. Colorful display ads, informative text listings and easy, factual bullet listings give you plenty of advertising options to fit your budget. One ad for year-round exposure makes it a smart choice.

The time is now if you want to be part of the 2015 issue. Contact Bence Strickland or Deborah Sherwood at The Day. With over 8 years of experience with Mystic Country, they’ll help to create your own customized advertising program.

Deadline for participation is December 15, 2014. Sign up early for 15% discount. Earn a 50% off bonus ad in The Day with your display ad participation. Contact The Day now to learn more.

Advertising Contact Information:
Bence Strickland – 860-701-4254

Deborah Sherwood- 860-701-4208